This Month in Marketing - Issue #1 March

 

 

Every month we will be bringing you a roundup of the most impactful news within Marketing from must-know industry updates to campaign inspiration.

Sephora's new innovative brand positioning has the unlimited power of the market 
Sephora is exploring how beauty is changing, with 'The Unlimited Power of Beauty' campaign, as it unveils a new brand positioning.

Read more here.

Coca-Cola introduces a new brand platform to take a stand on social issues
Coca-Cola is launching a new brand purpose to form the basis of its marketing this year, as it looks to show it is a brand with a point of view.

 Read more here

New powers to be given to Ofcom over social media
Broadcast and telecoms regulator Ofcom is to be given new powers to regulate social media firms over content.

Read more here.

How BERT algorithm changes will shake up your SEO
BERT was rolled out at the end of 2019, and it has already made significant changes in search rankings.

Read more here.

 

 

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