Cookie Policy
Version 1.1 | Last updated: November 2026
This Cookie Policy explains how Elevation Recruitment Ltd (“Elevation”, “we”, “us”) uses cookies and similar technologies on www.elevationrecruitmentgroup.com (our “website”). It should be read with our Privacy Policy, which explains how we handle personal data more generally and the rights you have.
It is written to meet the Privacy and Electronic Communications Regulations 2003 (PECR) and the UK General Data Protection Regulation (UK GDPR), each as amended by the Data (Use and Access) Act 2025, and the Information Commission’s guidance on storage and access technologies.
1. Summary
- Strictly necessary cookies are always on, because the website cannot work without them.
- Some low-risk cookies, used only to count visits or to remember display choices you make, may be set without asking you first, as UK law now allows. You can switch them off at any time.
- Analytics cookies (Google Analytics 4 via Google Tag Manager) are only set if you accept them in our cookie banner or switch them on in Cookie settings.
- You can change your mind at any time using the “Cookie settings” link at the bottom of every page. Rejecting cookies is as easy as accepting them.
2. What are cookies and similar technologies?
A cookie is a small text file that a website stores on your computer, phone or tablet when you visit it. It lets the website recognise your device on later pages or later visits.
We use the word “cookies” in this policy to cover similar technologies that store or read information on your device, including:
- Pixels and tags: small pieces of code (for example, Google Tag Manager loading Google Analytics 4) that tell a provider you have visited a page.
- Local storage and session storage: data your browser stores for a website.
- Scripts and software development kits (SDKs) that read information from your device.
Cookies can be first-party (set by us) or third-party (set by another organisation, such as Google, through our website). They can last only while your browser is open (session cookies) or remain for a set period (persistent cookies).
3. When we ask for your consent
Under regulation 6 of PECR we must ask for your consent before storing or reading information on your device, unless an exception applies. We use three tiers:
| Tier | Cookie categories | What happens |
|---|---|---|
| Exempt and always on | Strictly necessary | Set without consent because they are essential to provide the website or service you asked for. They cannot be switched off in Cookie settings. |
| Exempt, with opt-out | Statistical (only where used solely to produce statistics about our own website) and Preferences (only where used solely to adapt how the website looks or works to your choices) | Allowed without prior consent under Schedule A1 to PECR. We tell you about them here and in our cookie banner, and you can switch them off free of charge at any time in Cookie settings. |
| Consent required | Analytics (Google Analytics 4), and any other tags you enable in Google Tag Manager | Not set unless you click “Accept” or switch the category on. Off by default; no pre-ticked boxes. |
A cookie only falls within an exception if it is used solely for that exempt purpose. If a cookie also serves another purpose, such as advertising or building a profile of your interests, we treat it as requiring consent.
4. The cookies we use
4.1 Strictly necessary cookies
These make the website work, for example keeping it secure, balancing traffic, supporting forms, and remembering your cookie choices. Because they are essential, they do not need consent.
| Cookie | Provider | Purpose | Expires |
|---|---|---|---|
| Various strictly necessary cookies (names may vary) | Our website | Let the site respond to your actions, stay secure, and stay available (for example session continuity and protection from abuse). We do not list every technical name here. | Session or short-lived, depending on purpose |
| Set by our cookie banner or consent tool (name depends on the product we use) | Consent tool provider | Stores your cookie choices (for example accept or reject analytics) so we do not ask on every page. | Typically about 12 months (depends on the tool) |
4.2 Statistical cookies (exempt, with opt-out)
We do not use a separate “analytics-only” cookie that falls in this exempt category on its own. Google Analytics 4 is loaded through Google Tag Manager only when you accept analytics (see section 4.4).
4.3 Preferences cookies (exempt, with opt-out)
We do not use separate “preferences” cookies for marketing-style personalisation. Some choices you make on a page may only last for that visit and are not stored in a long-lived cookie.
4.4 Analytics cookies (consent required)
We use Google Tag Manager (GTM) to deploy Google Analytics 4 (GA4) when you accept analytics. GTM may set a short-lived cookie to remember that the GTM container has loaded. GA4 helps us understand how visitors use our website, such as which pages are visited, how long people stay and which jobs are viewed, so we can improve it. We only load GA4 with your consent.
| Cookie | Provider | Purpose | Expires |
|---|---|---|---|
| _ga | Google (GA4) | Distinguishes visitors for GA4 reporting. | Up to 2 years (Google default) |
| _ga_* (container-specific, for example _ga_ABC123) | Google (GA4) | Persists session state for GA4. | Up to 2 years (Google default) |
| _gid | Google (GA4) | Used to distinguish visitors (where enabled by your GA4 / GTM configuration). | 24 hours (Google default) |
| _gat / _dc_gtm_* (names may vary) | Google (GA4 / Tag Manager) | Used to throttle request rate (where enabled). | 1 minute (typical) |
We have enabled IP address truncation and set Google Analytics data retention to 14 months.
5. Third parties and your personal data
Where a cookie collects information that can identify you or your device, such as an IP address or a unique ID, that can be personal data. Under UK GDPR our lawful basis is:
- Consent (Article 6(1)(a)) for Google Tag Manager and Google Analytics 4 when you accept analytics cookies.
- Legitimate interests (Article 6(1)(f)) for strictly necessary cookies, namely running a secure, working website and remembering your cookie choices.
Google’s privacy information for these technologies is at policies.google.com/technologies/cookies and policies.google.com/technologies/partner-sites. Google may process data in the United States. See section 11 of our Privacy Policy for how international transfers are protected. We do not use cookies to make automated decisions about candidates, and cookie data is never used to decide whether you are put forward for a role.
6. How to manage your cookie choices
On our website
When you first visit, our cookie banner gives you equal options to Accept all, Reject all or Manage preferences. Until you choose, only strictly necessary cookies (and any exempt cookies described in sections 4.2 and 4.3) are used. You can change your choices, or withdraw consent, at any time by clicking “Cookie settings” at the bottom of any page. Withdrawing consent does not affect cookies already used lawfully, but we will stop setting them and, where we can, delete those set by us.
Analytics tags (including Google Tag Manager and Google Analytics 4) only run if you opt in through the banner; rejecting analytics prevents those scripts from loading on subsequent page views.
We will ask for your choices again after about 12 months, or sooner if we add new types of cookie or materially change how we use cookies.
In your browser
You can also block or delete cookies through your browser settings. Blocking strictly necessary cookies may stop parts of our website, such as job applications, from working. Guidance for each browser is at:
Advertising preferences
- Google: Google Ads settings and the Google Analytics opt-out browser add-on at tools.google.com/dlpage/gaoptout.
7. Children
Our website is intended for job seekers and businesses. It is not directed at children, and we do not knowingly use cookies to target anyone under 18.
8. Contact and complaints
If you have questions about this policy or how we use cookies, contact our Data Protection Lead at [email protected], on 01709 723 248, or by post to The Heriot Building, Dodds Close, Rotherham, S60 1BX.
If you are unhappy with how we use cookies or handle your data, you can complain via email to [email protected]. We will acknowledge your complaint within 30 days.
You can also complain to the Information Commission (ICO) at ico.org.uk/make-a-complaint or 0303 123 1113.
9. Changes to this policy
We review this policy at least annually and whenever we add or remove a cookie or tool. The version and date at the top show when it last changed. If we start using a new type of cookie that needs consent, we will ask you again before setting it.